Posts Tagged ‘Food and Drug Administration’

Cheerios Fails FDA’s Lie Detector Test

Sunday, May 17th, 2009
[You Never Saw This on the Evening News]

U.S. Food and Drug Administration

Department of Health and Human Services' logo

Ken Powell 
Chairman of the Board and CEO 
General Mills 
One General Mills Boulevard 
Minneapolis, Minnesota 55426

Dear Mr. Powell: 

The Food and Drug Administration (FDA) has reviewed the label and labeling of your Cheerios® Toasted Whole Grain Oat Cereal. FDA’s review found serious violations of the Federal Food, Drug, and Cosmetic Act (the Act) and the applicable regulations in Title 21, Code of Federal Regulations (21 CFR). You can find copies of the Act and these regulations through links in FDA’s home page at

Based on claims made on your product’s label, we have determined that your Cheerios® Toasted Whole Grain Oat Cereal is promoted for conditions that cause it to be a drug because the product is intended for use in the prevention, mitigation, and treatment of disease. Specifically, your Cheerios® product bears the following claims ort its label:


Read more here.